The Difference Between Marketing And Sales That You Must Know As An Entrepreneur [Re-Air]
HELPING FEMALE ENTREPRENUERS sell more by changing THE MINDSET of SELLING, INCREASING REVENUE WITH CONFIDENCE BY BUILDING REPEATABLE SALES PROCESSES.
Inspired by her own journey in corporate and entrepreneurship Gwen is helping to bridge the gap of selling from a place of confidence and authenticity. Whether you have zero experience in sales or decades- it’s time to refuse masculine sales norms and lean into our feminine gifts of empathy, intuition and relationship building skills.
Hey Girlfriends! In this episode, we talk to Jacob Siner, my friend and former colleague, as he explains the difference of marketing and sales.
Jacob, who is currently a Marketing Director, has over a decade of experience in marketing helps draw the line in the sand with when you market vs when you sell.
It's power packed with tangible/actionable steps you can start taking now!!
We cover:
How marketing and sales SHOULD work together
The 3 categories of focus (PR, marketing, sales)
Examples of how and when to use PR, marketing & sales
Someone who is marketing qualified vs sales qualified
What to do when you want to shift in your business like start selling a larger ticketed item.
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Key Quotes
“It simple- Authenticity + Curiosity + The Desire to Help = confident selling.
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LEAVE A REVIEW + and SHARE this episode with friends, colleagues or fellow entrepreneurs who need the safe space and reminder that selling doesn't have to be formal or scary! It’s just coffee with your best girlfriend! It isn’t hard and the should never feel slimy! I can teach you how! You can listen to the show on Apple Podcasts, Spotify, or wherever you get your podcasts!
