The Rotten Low-Hanging Fruit Dilemma
HELPING FEMALE ENTREPRENUERS sell more by changing THE MINDSET of SELLING, INCREASING REVENUE WITH CONFIDENCE BY BUILDING REPEATABLE SALES PROCESSES.
Inspired by her own journey in corporate and entrepreneurship Gwen is helping to bridge the gap of selling from a place of confidence and authenticity. Whether you have zero experience in sales or decades- it’s time to refuse masculine sales norms and lean into our feminine gifts of empathy, intuition and relationship building skills.
Hey Girlfriends! In this episode, we’re diving into the all-too-familiar temptation of quick fixes in business—like slashing your prices or scrambling to create new offers when sales slow down. Sound familiar? You’re not alone. I’ve been there, too—and that’s exactly what inspired this conversation.
Inside the episode, we’ll cover:
Why constantly creating new offers or offering discounts is hurting your business, not helping it
How to recognize when your sales conversations are the real reason behind a revenue dip
The dangers of attracting misaligned clients—and how to stop the cycle
The role of authenticity, curiosity, and a genuine desire to help in confident selling
How to move from transactional sales calls to meaningful conversations that actually convert
Why you need a repeatable, values-aligned conversation system you can rely on
How to identify and fix the real gaps in your sales process (instead of relying on short-term fixes)
The long-term power of investing in your sales conversations for sustainable growth and financial stability
By the end of this episode, you’ll learn my signature sales formula:
Authenticity + Curiosity + Desire to Help = Confident Selling
When your conversations align with this approach, you’ll attract the right clients, protect your value, and build a business that feels good and grows strong.
Hit play now—you don’t want to miss this one. 🎧
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Key Quotes
“It simple- Authenticity + Curiosity + The Desire to Help = confident selling.
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LEAVE A REVIEW + and SHARE this episode with friends, colleagues or fellow entrepreneurs who need the safe space and reminder that selling doesn't have to be formal or scary! It’s just coffee with your best girlfriend! It isn’t hard and the should never feel slimy! I can teach you how! You can listen to the show on Apple Podcasts, Spotify, or wherever you get your podcasts!
